Dr. Farhad Farassat and Said Kazemi, joint founders and president or VP respectively, stand for the company’s philosophy of looking for opportunities to invest and grow in good times as well as in bad. They believe in “Staying ahead in innovative bonding technology”. Their vision and the company’s innovative force, together with the ability to inspire both customers and employees, create apparently a profound basis for continuing success. Rather than trusting the enthusiastic and overly optimistic projections of growth given by many analysts, the executives pursue a solid and secure concept.
It is based on sensible and steady growth to give job security even in economically critical times. Reportedly, hiring of qualified staff and hasty lay-offs in hard times have never been their position. It is also a high goal to reinvest profits in the company to ensure a high rate of owner’s equity. At a time of limited availability of funds, the ability to finance product development from own resources is of crucial importance. Also the continuous expansion of customer base and target segments is good strategy against a downturn in any industry. F&K’s customer base includes semiconductor manufacturers as well as users in the automotive and telecom industries. This wide range of customers with completely different requirements for machines and solutions for various manufacturing tasks is very challenging but also fosters creative potential. The enlargement in Austria is one proof that the guidelines are turning out to be successful. F&K is investing now rather than waiting fearfully for a market upturn, only to be left without the resources needed to meet the demands. (gbw)
